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In the Money
by Antonio Esfandiari
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At this very moment, thousands of poker lovers are playing Cash Games, a non-tournament style version of Texas Hold 'Em, in casinos, home games, and online. In this follow-up to New York Times best seller World Poker Tour: Shuffle Up and Deal, poker professional Antonio Esfandiari provides the next level of poker strategies and insights for players of Cash Games, the most commonly played version of Texas Hold 'Em. Other stars of the World Poker Tour, the most popular show in the history of the Travel Channel, offer their tips as well. This indispensable strategy guide is a must-have for any player who wants to know how to win his or her next hand and be 'in the money.'
Read a review of In the Money

World Poker Congress Examines Online and Real-Life Poker Rooms

Monday, June 12, 2006
LAS VEGAS, Nevada -- When the World Poker Congress (WPC) convenes in Stockholm on June 26 & 27, the poker industry will be examined in an entirely different way. With experts from the InternetThe World Poker Congress 2006 will be held in Stockholm and will begin on June 26th.
The World Poker Congress 2006 will be held in Stockholm and will begin on June 26th.
  poker world and real-life poker rooms, the WPC will, for the first time, look into issues that affect them jointly.
There is no question that one impacts the other. Casino poker room managers will describe the huge growth of their business due to players who learned the game online. And the Internet poker rooms are aware that their non-intimidating style allows players to learn the game away from the pressures of the live game, but with an eye to competing at the highest levels.
At the WPC, attendees will get the chance to learn from the other side, how to take advantage of the opportunities, and how to develop relationships with their counterparts that will yield benefits for each.
The program at WPC contains two tracks: "Live" and "Online." Each track will focus on issues of importance to their specific segment. At critical times during the conference, the two sides will convene at plenary sessions, with addresses by poker notables, including World Series of Poker Commissioner Jeffrey Pollack and World Poker Tour President Steve Lipscomb.
"The World Poker Congress is truly a one-of-a-kind event," says Sue Schneider, president of the River City Group, which, along with Global Gaming Business and PokerBIZ magazines, is producing the conference. "Where else can you get people together to talk about poker of all sorts?"
The "Live" track sessions at the WPC include: Building a Base: Marketing your Poker Room; Poker Management Systems: What's New?; The European Landscape: Legislation and Economics; Staging the Big Event: The TV Tournament; and others.
For the "Online" side, expect sessions such as: European Legal Landscape: Can Europe Fuel the Next Online Poker Boom?; Building a Player Base: Acquisition and Retention Strategies; Mergers & Acquisitions: Should You Be a Seller or a Buyer?; Building Brand: Promotional and Branding Opportunities of I-Poker Providers; and others.
Speakers include experts such as Mark Blandford of Sportingbet Plc; Susan Breen of Mishcon de Reya Solicitors; Paul Burchard of Ameranth; Steve Cook of Tribeca Tables Europe Ltd; Bruno Fitouss of the Aviation Club; Derek Kelly of the Gutshot Poker Club; Tiina Korpela of Casino Cosmopol Stockholm; Eric Matsgard of Boss Media; Jim Sibcy of Pokerzone; Martti Sillanmaki of Grand Casino Helsinki; Othmar Valzacchi of Sports TV Production International; and many others, including professional poker players who will give attendees opinions from the other side of the table.
Just some of the companies represented at the World Poker Congress include: Armstrong Partnership, Austrian Lotteries, Aviation Club, Belgium Gaming Commission, Betfair, BETonSPORTS, Boss Media, Cantor Gaming, Casino Cosmopol, Casino de Barcelona, Chartwell Games, Concord Card Casino, eCommercePark, EM.TV Sport Management, FOX Sports, HIT Casino Park, International Poker Federation, Intertops, iovation, Ladbrokes Nordic, Ongame Brands, PartyGaming,, Pokerzone, Sportingbet, Total Gaming Systems, Tribeca Tables, WPT Enterprises, Inc., 24hPoker and many others.
To register or to get information on sponsorships for the World Poker Congress, go to or call 1-702-248-1565 x227.
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