Rainbow Casino Re-Writes History

NEKOOSA, Wisconsin -- Rainbow Casino is one of the few in gaming history to give free money to its guests ... all of their guests. On July 20, 2006 at precisely 1:00 pm, every one of the estimated
A happy customer at the recent Rainbow Casino cash giveaway.  800 patrons of Rainbow Casino walked away a winner. One of the few times in gaming history, the casino gave away $50 of free money to every patron, regardless if they were dining or gambling or conversing with friends.

With the lights dimmed and a camera crew roaming the floor to capture the moment, Milwaukee-area spokesperson, Peter Reeves, took the stage and announced that everyone was a winner and would take home $50 courtesy of Rainbow. The crowd erupted in applause.

Leanna Grieder of Oshkosh, Wisconsin. Ecstatically exclaimed, "This is fabulous! I feel like I'm on the Oprah show! Never in my life has this happened to me."

Sandy Nowak of Georgia, stopped in at Rainbow while vacationing, shared Leanna's sentiments remarking, "I feel lucky, lucky, lucky. You bet I'm coming back to Rainbow Casino."

Prior to the event, a teaser promotional mailing was sent to Rainbow Casino guests suggesting that a special event would be taking place on July 20. Guests were given no other information prior to the announcement at 1:00pm.

"I knew something big was going to happen," remarks Angie Veleke of Waupun, Wisconsin, "from the mailing and the bus tour. I was very excited; $50 is pretty darn great."

The staff at Rainbow Casino was looking for a promotion that had never been done before. "We wanted a promotion that gave back to our customers. Giving $50 away to our loyal guests was just one way to show our appreciation and make a difference," Dave Abangan, Director of Marketing, stated.

"Today is very exciting. I took the bus tour to Rainbow, which is my favorite casino, because the Rainbow staff is incredibly friendly and willing to help their customers. This give-away today proves it. I've been a fan and will now forever be a fan," states Kathy Rux of Beaver Dam, Wisconsin.

These sentiments were not lost on Sheila Scott of Racine, Wisconsin, "It's nice, I'm getting $50 for not doing anything. And it helps to keep me playing and coming back. Thank you Rainbow!"